As artificial intelligence enters more industries and transforms people’s lives and work, a broad coalition of musicians and artists has come together to launch a campaign to ensure that AI is developed and used in a way that supports human culture and art.
Target of Human art campaign is to ensure that AI will not replace or “erode” human culture and art, according to a press release on Thursday (March 16).
Signatories include the Recording Industry Association of America (RIAA), Recording Academy, SAG-AFTRA and SoundExchange.
The campaign will roll out what members call “AI principles” during a panel at SXSW in Austin on Thursday (March 16), featuring brilliant voice actor and musician Dan Navarro. , Grammy-nominated singer-songwriter Jessy Wilson and UT Austin professor and tech expert impersonator Erin Reilly.
The group listed seven “Core Principles for Artificial Intelligence Applications” to support human creativity and achievement.
The principles state that: technology has long empowered human expression and AI will be no different; man-made works will continue to play an essential role in our lives; and the use of copyrighted works, as well as the use of voices and likenesses by professional performers, requires permission, licensing, and compliance with all applicable federal and state laws. relate to.
The campaign also emphasizes that copyright should protect the sole value of human intellectual creativity; that trustworthiness and transparency are essential to AI success and creator protection; and creator interests must be reflected in the policy-making process.
The launch of the AI campaign comes amid growing concern that AI will soon replace human creativity following the arrival of more advanced AI technology like ChatGPT.
“While AI can be an incredible tool, without the protection of true human art, AI can wreak havoc on the Black creative community that drives so many cultures. massification.”
Willie “Prophet” Stiggers, Black Music Action Alliance
Black Musical Action Coalition co-founder and co-chair Willie “Prophet” Stiggers, said: “Black musicians, producers and artists have faced an uphill battle for the title. fair ownership, credit and payment in the music industry.
“While AI can be an incredible tool, without the protection of true human art, AI can wreak havoc on the Black creative community that drives so many cultures. massification.”
“The recent developments in AI are remarkable, but we have seen the price to be paid before rushing forward without real thought or respect for the law and rights.”
Mitch Glazier, RIAA
“Human art is inimitable. The recent developments in AI are remarkable, but we have seen the price to be paid before rushing forward without real thought or respect for the law and rights. Our principles are designed to chart a healthy path for AI innovation that elevates and rewards human art, creativity, and performance,” said RIAA President and CEO Mitch Glazier added.
NMPA President & CEO David the Israelite added that “incredible music comes from individuals.”
“As we face the growing capabilities of AI, we as an industry unite on the fact that human art must be protected by strong copyright laws and policies, and that AI tools are developed in a way that does not devalue the work of musicians.”
David Israelite, NMPA
“As we face the growing capabilities of AI, we as an industry unite on the fact that human art must be protected by strong copyright laws and policies, and that AI tools are developed in a way that doesn’t devalue the work of musicians,” said NMPA President & CEO David Israelite.
Popular music group Executive Vice President and Chief Digital Officer Michael Nash noted in a recent op/ed on MBW that most AI systems today derive their “knowledge” from large amounts of copyrighted content without the consent of the source material producers.
“There is a lot of potential with AI. But it also brings risks to our creative community. It’s important that we do this from the beginning so we don’t risk losing the artistic magic that only humans can create.”
Harvey Mason Jr., Recording Academy
Recording Academy CEO Harvey Mason Jr. added: “Artificial intelligence has a lot of potential. But it also brings risks to our creative community. It’s important that we do this from the beginning so we don’t risk losing the artistic magic that only humans can create.”
Duncan Crabtree-Ireland of SAG-AFTRA said: “It is important to respect creative workers and their craft.
“We have long fought to protect against misuse of our members’ voices, images and performances, and we are delighted to continue that important work with our partners. its alliance. As technology continues to improve storytelling, we want to make sure that people are always at the center of the story.”
“Artificial intelligence is a powerful, still evolving technology that presents unique challenges as it matures in the creative arts space. We advocate responsible use of AI, but recent advances in AI have highlighted the need to develop consensus on responsible use and address important privacy concerns. intellectual property.”
Michael Huppe, Audio Exchange
Michael Huppe, President and CEO of SoundExchange added: “Artificial intelligence is a powerful, still evolving technology that presents unique challenges as it matures in the bright art space create.
“We advocate responsible use of AI, but recent advances in AI have highlighted the need to develop consensus on responsible use and address important concerns about AI. Intellectual Property. Our culture and technology must respect the fundamental role all creators play in the final product of AI.”
Members of the campaign include the Independent Music Association of America, the Federation of American Musicians, the Americana Music Association, the Artists Rights Alliance, the Artist Rights Watch, ASCAPAssociation of American Publishers, body mass indexBlack Music Action Coalition, Christian Music Trade Association, Church Music Publishers Association, Department of Professional Companies, AFL-CIO, European Composer and Songwriter Alliance, Future of Music Coalition, Georgia Music Partners, Global Music Rights, Gospel Music Association, Graphic Artists Bang festival, IFPIInternational Actors Federation, #IRespectMusic, MLB Players Association, Music Artists Union, Music Technology Policy, Music Workers Union, NHL Players Association, Music Publishers Association national, The Trichordist, Recording Academy, Recording Industry Association of America, Rhythm & Blues Foundation, SAG-AFTRA, QUESTIONMusicians of North America and SoundExchange.
Stef Van Vugt, founder and CEO of Fruits Music, a playlist production company and record label, recently Make a question on ownership of AI-generated music, said that the rise of AI “will bring many benefits and limitations to everyone in the industry.”
Back in November, MBW report that over 1,000 songs with AI vocals mimicking humans have been released in China by Tencent Music Entertainment, with one song having surpassed 100 million streams.
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